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Circa Interactive
Digital PR

How to Write a Media Pitch: Examples and Strategies [2021]

4 Types of Media Pitch Examples Pitching compelling storylines and sources are the crux of any PR strategy. In the higher education digital marketing space,…
Caroline Khalili
Caroline KhaliliJune 10, 2020
Content DevelopmentSEO

How to Get People to Read Your Blog: Developing Organic Traffic in Higher Education

Get People to Read Your Blog with Keyword Research Making content relevant to your audience’s always-changing needs is a necessity in the digital space. Grasping…
Maria Akhter
Maria AkhterSeptember 20, 2019
SEO

2021 Guide: How to Get Your Website on Top of Google

10 SEO Tactics to Get Your Website on Top of Google Whether you’re a higher education institution, a law firm, or a company in any…
Sean Taylor
Sean TaylorAugust 2, 2019
Digital Marketing

What is a Good ROI for a Digital Marketing Campaign?

Conversions are the goal. Whatever those may be – opt-ins to newsletters, providing an email address for more information, or actually making a purchase –…
Team Contributor
Team ContributorDecember 21, 2018
Lead Generation

6 of the Best Inbound Marketing Practices

Inbound marketing is the new age marketer style of thinking. Traditionally, clients were drained by hounding them with calls and pestering them until you got…
Team Contributor
Team ContributorDecember 11, 2018
Digital Marketing

Future of Digital Marketing: 8 Experts Share Predictions

What's Next for the Future of Digital Marketing? Optimizing for voice search & mobile, leveraging artificial (AI) technologies, improving UX experience and content diversification will…
Tyler Putz
Tyler PutzAugust 3, 2018
SEO

Tools and Tricks to Help with Your Link Building Campaign

SEO continues to be a driving force in the marketing world, and as it becomes more integrated in other marketing functions, new roles seem to…
Team Contributor
Team ContributorMay 4, 2018
Digital Marketing

15 Higher Education Digital Marketing Strategies for 2018

Every day, universities and colleges are coming up with exciting, innovative courses for the millions of motivated students all over the world. The higher education…
Circa Interactive
Circa InteractiveApril 6, 2018
Digital MarketingSEO

Understanding the Value of A/B Testing

What is A/B Testing? Have you ever wondered if a certain piece of content on your website is performing to its full potential? If the…
Aidan McGarth
Aidan McGarthMarch 23, 2018
Digital PR

How to Use Digital PR to Influence Organic Rankings

(more…)
Joseph Lapin
Joseph LapinJanuary 4, 2018
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