4 Types of Media Pitch Examples Pitching compelling storylines and sources are the crux of any PR strategy. In the higher education digital marketing space,…
10 Social Media Tactics for University Branding A version of this article originally appeared on Sprout Insights. Whether you’re looking to attract more students, engage your…
How to Create Content for Business School Marketing For business schools, content marketing can be an effective way to build trust and make meaningful connections…
Cision Tutorial, Tactics, and Tips With SEO professionals putting greater emphasis on links, PR has become a critical component in attaining top ranks. Whether you’re…
In the world of search engine optimization (SEO), your ability to attract readers to your website lies in your ability to satisfy search engines’ ever-growing…
COVID-19 Impact on Higher Education Search Trends The COVID-19 pandemic triggered profound change in higher education. The shock to the established system shifted priorities for…
Why Higher Ed Marketing Agencies Make Great Partners As digital marketing in the higher education landscape continues to evolve, it can often feel like a…
How to plan your marketing efforts and campaigns during the COVID-19 crisis With the rapidly developing Covid-19 pandemic, many colleges, universities, and their partners are…
How to Use Your Higher Education Data to Boost Conversions Analytics is an essential aspect of higher education marketing. University marketers can leverage analytics to…