Every day universities and colleges are coming up with exciting, innovative courses for the millions of motivated students all over the world. The higher education…
Higher education marketers often balance a number of responsibilities and objectives as they aim to continually attract more students to apply and attend their university.…
Relationships in digital marketing are rooted in effective communication and trust. Developing long-term relationships with university stakeholders, students and alumni, and a slew of media…
On January 1, 2015, Pinterest expanded its Promoted Pins beta by making it available to all U.S.-based companies. Many marketers saw this as an exciting…
In the current competitive climate of higher education, having a cohesive, comprehensive, and diversified marketing approach is essential in digital marketing. While each marketing avenue or…
Note: This article was contributed by Josh Haynam, co-founder of Interact. In marketing there is a constant disconnect between the content we produce and the actual…